diff --git a/.travis.yml b/.travis.yml
index 03e6c5cc..ba61ded8 100644
--- a/.travis.yml
+++ b/.travis.yml
@@ -32,6 +32,6 @@ after_success: |
   cp -r serde_macros/target/doc target/doc/serde_macros &&
   cp -r serde_json/target/doc target/doc/serde_json &&
   echo "<meta http-equiv=refresh content=0;url=`echo $TRAVIS_REPO_SLUG | cut -d '/' -f 2`/index.html>" > target/doc/index.html &&
-  sudo pip install ghp-import &&
+  pip install ghp-import &&
   ghp-import -n target/doc &&
   git push -fq https://${GH_TOKEN}@github.com/${TRAVIS_REPO_SLUG}.git gh-pages